I’ll be holding several 101 and 102 training sessions throughout the summer through the TEDCenter at Syracuse University.
The topics we’ll hit are:
Hope you’ll join! Also, please keep in mind that we hold virtual training sessions for individuals and groups via Google+ Hangouts or Skype.
TWITTER 101:
- Twitter Language, Etiquette and Rules
- Maximizing your profile
- Putting together your content plan: what, when, how and why
- How and why to connect with others
- Staffing and resources
- Case studies
TWITTER 102
- How to grow your audience
- Basic metrics and why they’re important
- Using lists
- Hashtags and twitter chats
FACEBOOK 101
- How Facebook works
- Personal vs. business on Facebook
- Ways to maximize your Page
- Creating a content plan: what, when, how and why
- Staffing and resources
- Case studies
FACEBOOK 102
- How to grow your audience
- Basic measurement and why it’s important
- Basic advertising options
- Maximizing Facebook’s EdgeRank
BLOGGING 101
- The Whys and Hows of blogging
- How to set up a blog
- Basics of a blog post
- Putting together your content plan
- Case studies
BLOGGING 102
- Basic measurement
- Distributing your content
- Growing your audience
- Improving SEO
